Email Marketing: The #1 Marketing & Nurturing Tactic for Most Businesses

With an incredible 50 to 1 ROI (*Marketing Sherpa), email is the #1 marketing tactic for businesses of all sizes. You'll be amazed at the efficiency (and affordability) of this powerful marketing platform! Customers need to hear from you 5-7 times before they recognize your brand or even take note of one single value proposition. Email marketing is part of your overall content marketing plan and strategy which covers all your content outreach: Blogging, email campaigns, social marketing, press releases and more. You can learn more here.

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Which Types of Email Campaigns Do You Need?

Monthly/Bi Monthly Newsletter

(Clients/Prospects/Employees) We summarize the latest news and content into one campaign. We do all the layout design, coding and distribution if needed. You can use separate content for each audience.
  • $400 per month per campaign
  • $750 (2 per month)

Offers/Coupon Emails These email marketing campaigns are used to promote a specific offer, often associated with landing pages. We plan these for you, write the copy, design, code, and distribute as needed. SMS available as well.

  • 2x weekly - $600 month
  • Weekly $350 month
  • 2x month - $200/month

Customer/Prospect List Campaigns This is how you build loyal followers and encourage interested prospects. Sign-up forms and lead magnets on your website, social sites, and blogs will all help grow your list. We design, layout, code and distribute as needed.

  • $150 per campaign from existing content.
  • $400 per campaign for original content.

Lead Nurturing “Drip” Campaigns

A pre-written series designed to educate and stimulate your prospects in accordance with your core offerings and brand message. These are pre-written and fully automated. You can use a new series for each customer segment, promotional period, etc.

  • 5 series campaign- Writing, setup and testing. $1,500 (one time, runs as long as you want)
  • 10 series campaign $2,200
Want to Learn More? Discuss your email plans with our marketing expert.
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Frequency

How often should you email? Well, that depends on your goals. You can start with as little as 1 per month for each style of email you determine is needed for your business. We recommended 2-5 touches per month, but it's okay to start small and measure the success and add to the program over time.

Write Content

How our Content is Written

We work with you to choose topics based on areas of interest, offers, specials, industry awareness, and specific conversion or communications goals. We use brevity to ensure the most important aspects of your message are highlighted, and the content is easy to absorb for the target audience. 

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Samples of Our Work

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Discuss Your Campaign With Our Experts Now

TELL US ABOUT YOUR PROJECT

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DC Metro Area (Headquarters)

3859 Centerview Drive,
Suite 400
Chantilly, Virginia 20151

Northern Virginia
(703) 378 0000

Satellite

Washington D.C.
(202) 803 7980
Richmond, VA
(804) 835 6788

A full-service marketing and branding agency.

Overwhelmed? We can help.

Discuss our services and how they can help your business look awesome and attract more customers!

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