Advertise Your Business Online

“A man who stops advertising to save money, is like a man who stops the clock to save time.”

- Henry Ford

Most businesses should establish a budget for advertising their products and services. The range depends on your industry, but usually ranges from 2%-7% of gross sales. We work with you to establish a budget you feel comfortable with help you pick the best places to promote your business.

Pay Per Click Adverting Management (PPC). What we do:

(Fixed cost plus % of ad spend)

  • Work with you in planning your strategy and choosing the best places to advertise. (list below)
  • Custom design all your ads. We will write all the content which is essential to conversions and designing the ads of all sizes and types. Each ad will often have 10 or more ad sizes.
  • Manage the bids. These change daily. Additionally, we will remove campaigns that aren’t working as well, and ad new ones based on user data.
  • Set up conversion goals. This allows us to target those most likely to convert and to measure each ad groups success.
  • Create landing pages. We will design and code one landing page per campaign to measure specific conversion goals, such as filling out a form, calling a number, downloading media, enrollment, joining. etc.

Cost

We charge a fixed price to manage you campaigns. Some times only one campaign is needed, sometimes a dozen. (campaigns are focused on specific services and set goals)  (Our minimal fee is $350 per month plus a small percentage of your ad spend.) What you spend on the actual ads is up to you, but it should be enough to achieve goals and beat out competitors. Normally you would just allocate a daily budget, which is used for clicks of ACTUAL interested prospects and not just blind advertising (Cost per impression). After you see the success you have you can increase your spend with a single phone call. Contact us here to discuss details and exact costs.

Contact us to discuss your campaign

TYPES OF ADS:

PPC (Pay-Per-Click) Text Ads on Google

PPC (Pay-Per-Click) Text Ads on Google.

Nobody is stronger than Google and their network is unparalleled. We laser focus your ads based on search terms and customer habits to maximize conversions.

ImageWorksCreative Remarketing Services

Remarketing

Your best chance to acquire a customer is always from existing site visitors. It takes 5-7 exposures to a brand to convert, so re-targeting site visitors on major sites such as Amazon, YouTube and all of the Google network is a must have for all businesses.

Facebook Ads

These can be set to run on click per click and not just impressions, allowing you to measure the success of your campaign based on results. These ads usually tie into you remarketing campaigns above.

Where we advertise:

  • Google. Google dominates the space.
  • Social Networks. All the major social networks offer various advertising options that allow companies to reach a specific audience in their feeds, sidebars, and on mobile. Here are two of our favorite:
  • Traditional. Magazines, newspapers, community newsletters, direct mail, radio, etc. We do it all.
  • Niched Industry Media. A lot of industries have websites, trade shows, emailers, and more that we can use to promote your business.

AD EXAMPLES

marketing companies dc
branding agency
 
marketing agency dc
 
digital branding agency va
 

DC Metro Area (Headquarters)

3859 Centerview Drive, Suite 400
Chantilly, Virginia 20151

Northern Virginia
(703) 378 0000

Satellite

Washington D.C.
(202) 803 7980
Richmond, VA
(804) 835 6788

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Discuss Your Project with Us Today!

GET A FREE WEBSITE HEALTH CHECK!

Overwhelmed? We can help.

Discuss our services and how they can help your business look awesome and attract more customers!

Call us now at 800 308 8573 or

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Website Design & Web Maintenance Plans:

As a full-service agency, much of our creative work is performed via custom quotes that are based on the discussions we have with clients and their unique project requirements. However, we also offer affordable plans for both web and marketing services that offer quick turnaround and some nice costs savings.

CUSTOMIZABLE WEB TEMPLATES

An affordable option for smaller business and lean startups. We help you choose a well-built/reliable theme or use our inhouse built Drupal theme, and then customize the design and code it for you.

Details:
  • Online or in-office discovery & strategy meeting.
  • Goal Setting and setup up in Google Analytics.
  • Content optimization for home page.
  • 25 hours of custom design & coding. Add more as needed at any time.
  • Robust managed cloud hosting.
  • Monthly security updates & up to 12 hours per year for website maintenance and UX & design enhancements. Keeps your site fresh and relevant.

$3,500 Plus $150 per month

HIGHLY RECOMMENDED

WEBSITE REFRESH & SITE OVERHAUL

When we refresh or overhaul your existing website, we strategically organize your content and imagery so that customers respond more favorably – because happy customers are paying customers!

Details:
  • Review and audit your existing site
  • Discovery, navigation planning, goal setting, and Google Analytics setup.
  • Optimize homepage messaging
  • 20 hours of design and coding to enhance the website graphics and user experience on the homepage and other key landing pages and forms (additional time may be added as needed)

$4,000 Add hosting and maintenance if you prefer for us to host, provide security updates, and improve the web experience over the course of a year.

WEB EVOLUTION & MAINTENANCE

Never worry about updates, fixes or redesigns again. One low monthly price starting from $550 per month for small sites.

Details:
  • Never pay to build a new website again. We update your site for you constantly and include a yearly overhaul of the framework and design.
  • We will make any design & content changes you want us to throughout the year.
  • We point out opportunities to enhance usability based on continually monitoring how users interact and changes in trends and technology. Your site evolves.
  • Fix bugs, update, security updates.
  • New home and major design elements each year. A new look for the new year!

$550/mo Starting fee per month for smaller sites.

Still haven't found what you're looking for?

CUSTOM DESIGNED AND CODED CMS WEBSITES

Custom sites must all be built through our full discovery and design process, and don’t fit into a “plan” Contact us here to discuss a custom-built site in a CMS or Commerce product.

Starting from around $8,500

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Marketing Plans:

Most businesses should establish an intelligent budget for advertising their products and services. After all, you need to get in front of new potential customers! The range depends on your industry, but usually amounts to 3%-10% of gross sales. We work with you to establish a budget you feel comfortable with, and then help you pick the best places to promote your business.

ONLINE MARKETING STARTER PLAN

This plan mixes “must have” marketing services into one low cost monthly plan.

Details:
  • Organic SEO On-page Set Up for up to 10 Keywords.
  • Moz Local (SEO tool) Setup, Citation and SEO management
  • GoogleMyBusines Setup/Optimization
  • Webmaster tools (GSC) Set up and management
  • Design & Manage Google Remarketing Ads. (Optional, but highly recommended!)
  • Google Analytics set up with Goals and synchronized with Insights so you can view your success.
  • LIVE reporting with our custom-built marketing platform ImageWorks Insights

$500 Set up and $500 per month

HIGHLY RECOMMENDED

ONLINE MARKETING PRO PLAN

Includes more than 2x the keywords, advanced SEO tools, heat maps, and Google AdWords management.

Details:
  • Ongoing Organic SEO Optimization for up to 25 Keywords
  • Moz Local (SEO tool) Setup, Citation and SEO management
  • Moz Pro SEO tool set up and management (advanced on page/offpage SEO)
  • GoogleMyBusiness Setup/Optimization
  • Crazy Eggs Heat Mapping of your home page. Consulting
  • Webmaster tools (GSC) Set up and management
  • Google AdWords Set up, Design & Management for up to 4 campaigns. (+15% Ad spend)
  • Facebook Ad Manager Set up and Management.
  • Google Analytics set up with Goals and synchronized with Insights so you can view your success.
  • LIVE reporting with our custom-built marketing platform ImageWorks Insights

ONLINE MARKETING ELITE PLAN

Best of the best. Adds more keywords, link building, SEO articles, social media posting and more!

Details:
  • Ongoing Organic SEO Optimization for up to 35 Keywords
  • Link Building through OSE and niche directories.
  • 2 SEO articles per month posted to our business blog.
  • Social Media Plan - 2-3 Weekly updates and sharing of internal and external content.
  • Moz Local (SEO tool) Setup, Citation and SEO management
  • Moz Pro SEO tool set up and management (advanced on page/offpage SEO)
  • GoogleMyBusines Setup/Optimization
  • Crazy Eggs Heat Mapping of your home page plus 5 other pages. Consulting
  • Webmaster tools (GSC) Set up and management
  • Google AdWords Set up, Design & Management for up to 6 campaigns. (+15% Ad spend)
  • Facebook Ad Manager Set up and Management.
  • Google Analytics set up with Goals and synchronized with Insights so you can view your success.
  • LIVE reporting with our custom-built marketing platform ImageWorks Insights
 
STARTER PLAN
PRO PLAN
ELITE PLAN
HIGHLY RECOMMENDED
Ongoing SEO for up to 35 keywords
10 Keywords
25 Keywords
35 Keywords
Moz Local SEO tool set up, citation and SEO management
Moz Pro SEO tool set up and management (advanced on page/offpage SEO)
Google My Business Setup/ Optimization
Webmaster tools (GSC) Set up and management
Design & Manage Google Remarketing Ads. (Optional, but highly recommended!)
Google Analytics set up with goals and synchronized with Insights so you can view your success.
LIVE reporting with our custom-built marketing platform ImageWorks Insights
Google AdWords set up, design & management for up to 6 campaigns (+15% Ad spend)
 
4 Campaigns
6 Campaigns
Crazy Eggs heat mapping of your home page plus 5 other pages.
 
Facebook Ad Manager set up and management.
 
Link Building through OSE and niche directories
 
 
2 SEO articles per month posted to your business blog
 
 
 

$500 Set up
$650 per month

(Plus 15% ad spend if enabled)

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Wait, there's more!

Our all new OfferRhino plan offers retail & B2C business and easy way to attract customers, leverage social media, increase sales and loyalty. Click here to visit the OfferRhino home page.

Please visit our content marketing page for details as there is a LOT to tell!

Please visit our email marketing page to see the various plans, most of which can be highly customized for your organization.