ImageWorks Creative Blog

Does Your Social Media Strategy Need a Revamp? The Ultimate Checklist

Posted by Prajina June 19, 2018

If you're continually improving your brand's presence online, you know about the impact of social media. And like us, you are probably constantly evaluating your strategy to make sure it's up to speed. Our friends over at Sprout Social have created a great infographic checklist to help businesses see where they need to grow or what they want to focus on. Check it out!

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Customer Conversion Funnels: What You Need to Know

Posted by Prajina June 12, 2018

Here at ImageWorks, we are big fans of customer journeys, a relatively new idea that has taken a hold of the marketing world. We are getting ready to release some content to help you understand how it works! In the meanwhile, we found this great article by Neil Patel of Quicksprout.

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Figuring out the marketing budget

5 Fundamental Factors to Consider When Creating a Marketing Budget

Posted by Prajina May 30, 2018

How do small to medium sized businesses set an effective marketing budget plan for their company? That’s a question we get asked quite a lot. Unfortunately, there is no magic answer.

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Google Predicts the B2B Mobile Marketing Shift

Posted by Prajina May 23, 2018

According to Google Research, 50% of B2B search queries are made on smartphones. By 2020, this percentage is expected to grow to 70%.

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Facebook Scandal

The Facebook Data Scandal: Why Advertisers Should Rethink Their Options

Posted by Prajina May 16, 2018

You’ve probably already heard of the Facebook Data Scandal, where user information was misused by Cambridge Analytica for political ad targeting during the 2016 election.

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19 Social Media Post Ideas for Your Creative Slump

19 Social Media Post Ideas for Your Creative Slump

Posted by Prajina May 9, 2018

Here at ImageWorks, we understand that it’s hard to come up with creative and engaging post ideas for social media channels day after day. Sometimes the ideas just run out! That’s why we’ve created this blog post as an "idea jump starter".  Here are 19 blog post ideas that will help you out of that creativity slump!

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Image of workers creating the best website ever

5 Essential Elements of a Top-Notch Company Website

Posted by Prajina May 2, 2018

So you have a website. Great! If you’re reading this article, you know that that’s not enough to bring you more views, higher Google rankings, or what you’re really after: more business. Here you’ll learn the five necessary elements of every good business website, no matter what industry. 

 

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The 17 SEO Content Marketing Don'ts

Posted by Prajina April 23, 2018

SEO is always changing. Search algorithms change, methods change, and the market changes. But there are a few principles of SEO that will always stand the test of time.

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How Long Does it Take to Rank on Google? [Infographic]

Posted by Prajina April 18, 2018

So you’ve published a great piece of content to your website or blog. You’ve shared the content to all your social media channels, told all your friends and your page is garnering lots of views!

Now comes the big SEO question: When will my page rank on Google?

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How Much is Too Much? How Often Your Business Should Post on Social Media

Posted by Prajina April 13, 2018

Many businesspeople know the struggle. You want to spread awareness about your business, and what better way to share than on social media? So you get to work crafting the most eye-catching images and headlines for sharing.

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Most businesses should establish an intelligent budget for advertising their products and services. After all, you need to get in front of new potential customers! The range depends on your industry, but usually amounts to 3%-10% of gross sales. We work with you to establish a budget you feel comfortable with, and then help you pick the best places to promote your business.

ONLINE MARKETING STARTER PLAN

This plan gives your all the “must dos” to set up a proper digital footprint and basic on-page SEO in one low-cost monthly plan.

Details:
  • Ongoing SEO On page management and continued optimization for up to 10 keywords
  • Moz Pro & Moz Local SEO tool set up, citation and on-page/off-page SEO management
  • Google My Business & Webmaster tools Setup/ Optimization
  • Design & Manage Google Remarketing Ads. (Optional, but highly recommended!)
  • Google Analytics set up with goals and synchronized with Insights so you can view your success.
  • LIVE reporting with our custom-built marketing platform ImageWorks Insights
  • Crazy Eggs heat mapping of your home page
  • Email Marketing - One monthly newsletter, designed, written and deployed based on provided direction
  • Access to ImageWorks Insights - our marketing and usability software that measures your success

$500 Set up and $750 per month

HIGHLY RECOMMENDED

ONLINE MARKETING PRO PLAN

All the tactics businesses need for effective online marketing, including SEO, content marketing , online advertising, Social Media, e-mail marketing and more.

Details:
  • Ongoing SEO On page management and continued optimization for up to 25 keywords
  • Moz Pro & Moz Local SEO tool set up, citation and on-page/off-page SEO management
  • Google My Business & Webmaster tools Setup/ Optimization
  • Design & Manage Google Remarketing Ads. (Optional, but highly recommended!)
  • Google Analytics set up with goals and synchronized with Insights so you can view your success.
  • LIVE reporting with our custom-built marketing platform ImageWorks Insights
  • Google AdWords & Facebook Ad Manager set up and management.
  • Crazy Eggs heat mapping of your home page plus 5 other pages.
  • Content Marketing - A blend of blog articles, shared content from industry, up to 2 infographics, re-purpose site content and links, 2 paid press releases (12 content pieces, one per month)
  • Social Marketing - A blend of sharing site content and industry content on social channels: Twitter, LinkedIn and Facebook Business (10 per month)
  • Email Marketing - One monthly newsletter, designed, written and deployed based on provided direction
  • Access to ImageWorks Insights - our marketing and usability software that measures your success

$1,000 Set up and $1,900 per month

 
STARTER PLAN This plan gives your all the “must dos” to set up a proper digital footprint and basic on-page SEO in one low-cost monthly plan. Here are the details:
PRO PLAN All the tactics businesses need for effective online marketing, including SEO, content marketing , online advertising, Social Media, e-mail marketing and more.
Ongoing SEO On page management and continued optimization for up to 25 keywords
10 Keywords
25 Keywords
Moz Pro & Moz Local SEO tool set up, citation and on-page/off-page SEO management
Google My Business & Webmaster tools Setup/ Optimization
Design & Manage Google Remarketing Ads. (Optional, but highly recommended!)
Google Analytics set up with goals and synchronized with Insights so you can view your success.
LIVE reporting with our custom-built marketing platform ImageWorks Insights
Google AdWords & Facebook Ad Manager set up and management.
 
Crazy Eggs heat mapping of your home page plus 5 other pages.
Home page only
Content Marketing - A blend of blog articles, shared content from industry, up to 2 infographics, re-purpose site content and links, 2 paid press releases
 
12 content pieces, one per month
Social Marketing - A blend of sharing site content and industry content on social channels: Twitter, LinkedIn and Facebook Business
 
10 per month
Email Marketing - One monthly newsletter, designed, written and deployed based on provided direction
Access to ImageWorks Insights - our marketing and usability software that measures your success
Lead ID - Add visitor ID and visit history to any package.
$125 per month
$125 per month
 

$500 Set up
Plus monthly cost

 

Request Pricing

$1,000 Set up
Plus monthly cost

 

Request Pricing

*All plans can be modified for your exact requirements. Just ask and we will create a custom plan.

Wait, there's more!

Our all new OfferRhino plan offers retail & B2C business and easy way to attract customers, leverage social media, increase sales and loyalty. Click here to visit the OfferRhino home page.

Please visit our content marketing page for details as there is a LOT to tell!

Please visit our email marketing page to see the various plans, most of which can be highly customized for your organization.