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Organic Search Accounts for 94% of Clicks

Posted by Jess June 25, 2013

A new infographic focused on search behavior in the United Kingdom illustrates some interesting insights into the ways people are using Google today.  

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Is your logo UGLY or just out of date? When should you refresh your logo?

Posted by Scott June 25, 2013

“Your baby is ugly.”

You just cant say that! One of the hardest subject matters for us to honestly address with clients is the appearance of their corporate logo. For many business owners their logo is like a child and they’re understandably protective of it and find it nearly impossible to see the reality that their logo just might be well, ugly...

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Creating a Results-Oriented Online Marketing Budget

Posted by Jess June 25, 2013

There are so many different facets of online marketing that it can be difficult for companies to determine an appropriate budget.  Without careful planning, things can quickly spiral out of control with various services vying for every dollar you have.  While we can’t tell you how much to spend, we can tell you the most important components of any internet marketing plan so that you can take th

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MAG America to Host 3rd Annual Golf Fundraiser

Posted by Jess June 25, 2013

ImageWorks Creative is pleased to announce that we will once again be sponsoring a hole at the 3rd Annual MAG America Open, taking place on June 10th at the Greendale Golf Course in Alexandria, VA.

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Google+: Weak Social Network or Critical Marketing Tool?

Posted by Jess June 25, 2013

I have a confession to make.  I hate Google+.  Thanks to some business connections, I was among the first to receive an invitation when the service launched, and at the time, I was excited to give it a try.  Two years later, I find myself as unimpressed as I was when I first logged in.  As social networking sites go, G+ is cumbersome and inconvenient.

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5 Things You Should Know About Links

Posted by Jess June 25, 2013

Even people who are unfamiliar with search engine optimization often maintain a vague association between SEO and link building.

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Graph Search & Your Brand - What Facebook's Newest Trend Means for Your Business

Posted by Jess June 25, 2013

Over the past several months, Facebook has been releasing more and more information about Graph Search, a new product that FB says has been in the works for several years.  This leaves us with two big questions.

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Top 5 Online Marketing Tactics for 2013

Posted by Jess June 25, 2013

Even Mad Men’s Don Draper would feel out of his element in today’s fast-paced marketing world.  New trends are always emerging, especially when it comes to building your brand and increasing your presence online.  That’s why we’ve created this brief look at the best marketing tactics modern businesses are using to get noticed and stay relevant.

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Branding & Marketing: What's the Difference?

Posted by Scott April 3, 2013

Merriam-Webster tells us that “branding” is something you do to a cow with a hot iron, but in business, we have a very different definition.  BNET defines branding as:

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Great SEO is a Great Expense: Here's Why!

Posted by Jess April 2, 2013

We just love this new infographic from SEOBook.com, detailing the many reasons why search engine optimization is a costly – but necessary – aspect of any internet marketing plan. 

Why SEO is Expensive.

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