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Key Search Ranking Factors for 2013

Posted by Scott November 5, 2013

Clients ask me all the time, “What exactly do you guys do to build up our search rankings?” I usually reply with, "How much time do you have? Better grab a Snickers!"

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Web Design VA: 5 Things We Love About Being a Design Firm in the DC Metro Area

Posted by Jess November 5, 2013

ImageWorks Creative has been based out of Northern Virginia since we were founded in 1996, so one may try to argue that we simply don’t know any different.  However, we’ve spent some time recently thinking about all the great perks associated with being a VA web design firm in the DC metro area, and we wanted to share a few of our findings with yo

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How to Dominate Your Local Market

Posted by Jess October 30, 2013

Want to be overwhelmed?  Check out the Moz.com list of Local Search Ranking Factors for 2013 ... then see our breakdown below for more information!

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ImageWorks Visits Sudden Combat Laser Tag in Sterling, VA

Posted by Jess October 24, 2013

On Tuesday, the ImageWorks web design and internet marketing team visited the Sudden Combat laser tag arena in Sterling, VA.  Sudden Combat is a new client at our firm, and we were excited to have the opportunity to try out their extreme laser tag.  We loved the detailed combat areas, and the awesome, realistic weapons.  

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Network Solutions & WorldNic Sites Are Down

Posted by Jess October 22, 2013

Network Solutions and associated WorldNic sites went down earlier today, jamming their phone lines and leading to questions and concerns from clients. 

Network Solutions has Tweeted confirming that they are aware of the issue and are working to fix the problem as quickly as possible. 

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How much does a custom website cost?

Posted by Scott October 7, 2013

A guide to understanding the cost of custom web design and marketing.

Short answer: It varies for each client based on specific requirements & needs. But now the long answer:

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Is Your Marketing Copy Reader-Friendly?

Posted by Jess September 30, 2013

Writing engaging copy for the web - or any other publication - is a challenge for many companies.  While it's true that you know your product best, all that inside knowledge may be spilling into your writing in a way that just doesn't resonate with readers. 

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SEO: Is it Worth the Effort and Expense?

Posted by Jess September 26, 2013

As we’ve discussed before, SEO isn’t cheap.  If you take on the responsibility yourself, you’re making a huge time commitment (and as any good business person knows, time is money).  And if you hire a qualified search engine optimization specialist, you could be looking at thousands or even tens of thousands a month or more depending on how aggressive a strategy you choose to employ.    

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Advertising By Word-of-Mouth - Online!

Posted by Jess September 25, 2013

Many successful businesses thrive because their happy customers communicate their satisfaction to others via word-of-mouth.  However, the internet - through a combination of social media, networking, and review sites like Yelp and Angie's List -  has added a whole new dimension.  It's now easier than ever for customers and clients to spread the word about your business, but it takes a lot of ti

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Design & Marketing Are Hard: See How We Do It!

Posted by Jess September 18, 2013

Does the prospect of redesigning your existing website or building a new one from scratch seem so overwhelming that you just don't know where to begin?  It's easy to put something like that on the back burner when it feels like such a huge project.  However, one of the worst things you can do in business today is to let your site - and your branding and marketing efforts - stagnate.

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