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How to Dominate Your Local Market

Posted by Jess October 30, 2013

Want to be overwhelmed?  Check out the Moz.com list of Local Search Ranking Factors for 2013 ... then see our breakdown below for more information!

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ImageWorks Visits Sudden Combat Laser Tag in Sterling, VA

Posted by Jess October 24, 2013

On Tuesday, the ImageWorks web design and internet marketing team visited the Sudden Combat laser tag arena in Sterling, VA.  Sudden Combat is a new client at our firm, and we were excited to have the opportunity to try out their extreme laser tag.  We loved the detailed combat areas, and the awesome, realistic weapons.  

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Network Solutions & WorldNic Sites Are Down

Posted by Jess October 22, 2013

Network Solutions and associated WorldNic sites went down earlier today, jamming their phone lines and leading to questions and concerns from clients. 

Network Solutions has Tweeted confirming that they are aware of the issue and are working to fix the problem as quickly as possible. 

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How much does a custom website cost?

Posted by Scott October 7, 2013

A guide to understanding the cost of custom web design and marketing.

Short answer: It varies for each client based on specific requirements & needs. But now the long answer:

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Is Your Marketing Copy Reader-Friendly?

Posted by Jess September 30, 2013

Writing engaging copy for the web - or any other publication - is a challenge for many companies.  While it's true that you know your product best, all that inside knowledge may be spilling into your writing in a way that just doesn't resonate with readers. 

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SEO: Is it Worth the Effort and Expense?

Posted by Jess September 26, 2013

As we’ve discussed before, SEO isn’t cheap.  If you take on the responsibility yourself, you’re making a huge time commitment (and as any good business person knows, time is money).  And if you hire a qualified search engine optimization specialist, you could be looking at thousands or even tens of thousands a month or more depending on how aggressive a strategy you choose to employ.    

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Advertising By Word-of-Mouth - Online!

Posted by Jess September 25, 2013

Many successful businesses thrive because their happy customers communicate their satisfaction to others via word-of-mouth.  However, the internet - through a combination of social media, networking, and review sites like Yelp and Angie's List -  has added a whole new dimension.  It's now easier than ever for customers and clients to spread the word about your business, but it takes a lot of ti

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Design & Marketing Are Hard: See How We Do It!

Posted by Jess September 18, 2013

Does the prospect of redesigning your existing website or building a new one from scratch seem so overwhelming that you just don't know where to begin?  It's easy to put something like that on the back burner when it feels like such a huge project.  However, one of the worst things you can do in business today is to let your site - and your branding and marketing efforts - stagnate.

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The Risky Business of Offshore Marketing & Web Design

Posted by Jess September 13, 2013

Last week, we shared Alex Bogusky's inspiring video encouraging consumers to buy American-made products in order to restore American jobs.  In light of his proposal, we started thinking about outsourcing in marketing and the trends that have companies turning to overseas suppliers for

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Former Ad-Exec Inspires Us to Buy American

Posted by Jess August 22, 2013

Yesterday, we made a discovery that appealed to us from just about every imaginable angle.  Ad executive Alex Bogusky has introduced a new video for a campaign called the "Made Movement," advocating for consumers to buy American in an effort to decrease unemployment and r

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We are ImageWorks Creative, an award-winning web design firm, branding and marketing agency located in the Washington DC Metro area in Northern Virginia. Our agency specializes in full service branding, web design and marketing services with an acute focus on results.

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