Introducing Drupal 7.0...The World's Best Content Management System Just Got Better!

Posted by Scott January 5, 2011

After nearly three years of development, Drupal 7.0 is officially available. The latest release of the world's best open source content management system powers high traffic/high profile websites such as:,,, and many more!

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An Interview with Paul Rand

Posted by Scott January 5, 2011


Paul Rand (1914-1996) was an American graphic designer, best known for his corporate logo designs, including the logos for IBM, UPS, Enron, Westinghouse, ABC, and Steve Jobs’ NeXT. He was one of the originators of the Swiss Style of graphic design.

The following six-minute amateur video footage of Rand chatting with some design students offers an insight into the man that many haven’t seen.

Worth your time.

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Trends to Watch in 2011

Posted by Scott January 3, 2011

Happy New Year, everyone!

First, let's quickly review a some trends from 2010 before looking ahead at trends that will shape 2011.

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Happy Holidays from ImageWorks Studios!

Posted by Scott December 20, 2010

'Twas the week before Christmas, and all through the office...

ImageWorks has been preparing for the holidays!

We would like to take this opportunity to briefly express our gratitude for our clients and followers. You are the friends that motivate us through the snow and ice when the holiday cheer can be distracting.

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ImageWorks Holiday Deals!

Posted by Scott December 14, 2010

2010 has less than 3 weeks left...2011 is just around the corner, and with it comes new ideas, trends

and market leaders. Give your brand the fresh start it needs to get noticed next year.

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Did Groupon Make the Right Decision? What's Google's Next Move?

Posted by Scott December 8, 2010

I am a small business owner and have used Groupon. They published my ad and they dealt differently than what I was expecting. In the end it was not a good deal for my company, neither as business generator nor as marketing expense.

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Help our client choose their tagline!

Posted by Scott December 8, 2010

Our client is an online resource for owners, buyers, investors and renters in the condo market. This company combines specialized real estate services with an extensive search tool that uses a wide range of search parameters to locate your ideal condo. Please let us know which of these taglines you think describes our client best.

Thanks for your help!

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Persuasion Triggers in Web Design

Posted by Scott December 1, 2010

How do you make decisions? If you’re like most people, you’ll probably answer that you pride yourself on weighing the pros and cons of a situation carefully and then make a decision based on logic. You know that other people have weak personalities and are easily swayed by their emotions, but this rarely happens to you.

You’ve just experienced the fundamental attribution error — the tendency to believe that other people’s behavior is due to their personality (“Josh is late because he’s a disorganized person”) whereas our behavior is due to external circumstances (“I’m late because the directions were useless”).

So how does this relate to web design?

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How to Evaluate Your Marketing Mix

Posted by Scott November 19, 2010

Marketing budgets can be invested in dozens of different ways and places.

Instead of pointing fingers at managers and company owners for making "mistakes" with their money, we should be more open minded and view potential marketing investments on the basis of several key analytical dimensions.

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A Warning Shot or an Accident? Does it Matter?

Posted by Scott November 15, 2010

On the 22nd of October Google had an indexing issue and a separate algorithmic change. Some of the sites associated with the indexing glitch quickly came back, whereas others seemed like they were hosed for weeks and headed toward the path of perpetual obscurity.

To give a visual of how dire this situation was for some webmasters, consider the following graphic.

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