What do our PROSPECTS say about our own lead nurturing system?

Posted by Scott April 18, 2011

"I've been getting emails from your company on a regular basis. I have to say… it's the type of content I want to read. It certainly is compelling and drives a user to want to do business with you. So I’m interested in seeing what you can do for us…"

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Video Advertising Strategy Part 1: The Metrics

Posted by Scott April 11, 2011

In 2011, video is evolving from a standalone marketing channel to an integral part of an advertiser's overall online campaign strategy. By harnessing the power of multi-channel targeting, advertisers can more effectively reach custom audiences as compared with taking a single-channel approach. The most successful campaigns target customers

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Microsoft Begs Users To Stop Using IE 6

Posted by Scott March 7, 2011

 

Like the rest of us, Microsoft is ready to move beyond Internet Explorer 6. The software giant has launched a new website, The Internet Explorer 6 Countdown, that bears the slogan: “Moving the world off Internet Explorer 6.”

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What Can Business Owners and Marketers Learn from Beer Pong?

Posted by Scott March 1, 2011

Well, a few creative examples come to mind:

  • Determine next year’s marketing budget based on the simple formula of 2% gross sales x the number of ping pong balls you successfully land in half-filled cups of a tasty medium-bodied beer, or
  • hold a “Beer Pong Shootout” to determine which employee deserves a promotion.

While both ideas would make for a fun office party, that’s not exactly what we have in mind.

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Fashion for Paws™ Runway Show

Posted by Scott February 23, 2011

Save-the-Date! 5th Annual Runway Show April 9, 2011 - National Building Museum!

The Fashion for Paws™ Runway Show will be held on Saturday April 9, 2011 at the National Building Museum. Tickets are $95 per person (general), $200 per person (VIP Seated: limited number available), and VIP tables of 6 starting at $3000 (limited number available). Sponsors and VIP Table Buyers are invited to the private Sponsor and VIP Reception at 7:00 p.m. before the Runway Show event reception begins at 8:00 p.m. Runway Show start time is 9:15 p.m.

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You Might Need a Website Redesign If…

Posted by Scott February 7, 2011

 

Thanks to Jeff Foxworthy, we can recognize the signs that someone “might be a redneck,” but do you know the signs that indicate you might need a website redesign? Sooner or later it’s bound to happen: you’ll be faced with the uneasy feeling that your website might be due for a redesign.

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Business Objectives vs. User Experience

Posted by Scott February 7, 2011

Here’s a question for you: would you agree that creating a great user experience should be the primary aim of any Web designer? I know what your answer is… and youʼre wrong!

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ImageWorks Studio Releases SocialPro Plus--a Cost-Effective Social Marketing and Lead Generation Program

Posted by Scott January 21, 2011

ImageWorks Studio, a leading online marketing company, announces the launch of SocialPro Plus, an affordable content generation program that provides dialogue-leading articles, guides, presentations and press releases for companies.

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Introducing Drupal 7.0...The World's Best Content Management System Just Got Better!

Posted by Scott January 5, 2011

After nearly three years of development, Drupal 7.0 is officially available. The latest release of the world's best open source content management system powers high traffic/high profile websites such as: WhiteHouse.gov, Grammys.com, Emmys.com, and many more!

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An Interview with Paul Rand

Posted by Scott January 5, 2011

 

Paul Rand (1914-1996) was an American graphic designer, best known for his corporate logo designs, including the logos for IBM, UPS, Enron, Westinghouse, ABC, and Steve Jobs’ NeXT. He was one of the originators of the Swiss Style of graphic design.

The following six-minute amateur video footage of Rand chatting with some design students offers an insight into the man that many haven’t seen.

Worth your time.

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