Blog  |  The Facebook Data Scandal: Why Advertisers Should Rethink Their Options

The Facebook Data Scandal: Why Advertisers Should Rethink Their Options

Posted by ImageWorks Creative Team May 16, 2018

You’ve probably already heard of the Facebook Data Scandal, where user information was misused by Cambridge Analytica for political ad targeting during the 2016 election.

Because of this massive data breach, consumers are careful now, more than ever, about protecting their data. As a marketing agency dealing with customer data, we are affected by this scandal too. ImageWorks Creative is committed to keeping your data safe and using it ethically.

If you’re interested in reading more about how this scandal affects the marketing world, read from Seb Joseph on Digiday on how advertisers need to rethink data collection and protection strategies.

Click here to read Seb’s Article: https://digiday.com/marketing/cambridge-analytica-scandal-advertisers-rethink-facebook-data/

ImageWorks Creative is committed to keeping your information safe and ethically using data when advertising. We’ve been in business for over 21 years. We would love to offer you a FREE consultation on how to create and release safe, and highly effective social and online marketing campaigns that give you maximum visibility onto your target market.

Request a Free Consultation Here or call us at (703) 782-8990.

 

 

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