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Our Google Ads & PPC Management Plans
We offer two straightforward, results-focused plans — no automation, no gimmicks, and no reseller markups.
Each campaign is built, written, and optimized by real experts to improve targeting, raise Quality Scores, and make every advertising dollar count.
$550/month
Best for: Businesses launching or managing one focused Google Ads campaign for a core service or product.
Includes:
- 1 Managed Campaign (Search, Local, Display, or Performance Max).
- Full campaign setup: keyword research, audience targeting, ad extensions, and conversion tracking.
- Custom ad copywriting by our in-house marketing team (no AI templates).
- Up to 2 Ad Groups per campaign with multiple ad variations for testing.
- Quality Score optimization — aligning keywords, ads, and landing pages for stronger relevance and lower cost-per-click.
- Ongoing optimization based on performance data and trends.
- Negative keyword management to eliminate wasted spend.
- Conversion tracking setup for calls, forms, and lead actions.
- Performance reporting with clear visibility into traffic, calls, and conversions.
Setup Fee: $500 (one-time)
Monthly Management: $550
$1,100/month
Best for: Businesses running multiple services, products, or locations that want to scale results.
Includes:
- Up to 3 Managed Campaigns (Search, Local, Display, or Performance Max).
- Full campaign setup: keyword research, audience targeting, ad extensions, and conversion tracking.
- Custom ad copywriting by our in-house marketing team (no AI templates).
- Up to 2 Ad Groups per campaign with multiple ad variations for testing.
- Quality Score optimization — aligning keywords, ads, and landing pages for stronger relevance and lower cost-per-click.
- Ongoing optimization guided by analytics and creative performance.
- Negative keyword management to eliminate wasted spend.
- Conversion tracking setup for calls, forms, and lead actions.
- Performance reporting with clear visibility into traffic, calls, and conversions.
Setup Fee: $500 per campaign
Monthly Management: $1,100 total
Add-On Campaigns: $200/month each (after the first 3)
Optional Add-Ons (Available for Any Plan)
- Custom Landing Page Design: $450–$750
- Remarketing Campaign Setup: $350
- Social Ad Management: $750 setup + 15% of ad spend
- Enhanced Call & Form Tracking (GA4 + CallRail): $300 setup
Why Most Google Ads Waste Money
If you’ve been bombarded by “Google Ads agencies” promising guaranteed leads or cheap clicks, you’ve seen the reseller trap.
These mass-market PPC resellers run hundreds of accounts using identical templates and automated bidding. They overspend your budget, chase irrelevant clicks, and skip essentials like call tracking or conversion setup.
At ImageWorks, we take a hands-on, boutique approach.
Every campaign is designed around your business, goals, and audience. We guide automation — we don’t let it drive the bus.
Fact: More than 90% of PPC advertisers waste budget on irrelevant clicks because automation prioritizes volume over value.
Our PPC Management Approach
We blend strategy, creativity, and analytics to ensure your campaigns attract the right customers and maximize every click.
Here’s how we do it:
- Comprehensive keyword and audience research to eliminate wasted spend.
- Custom ad copywriting that earns clicks and conversions.
- Landing page optimization for higher Quality Scores and lower CPCs.
- Conversion tracking for calls, forms, and chat leads.
- Ongoing optimization informed by real-world data.
- Transparent reports that show you what’s actually working.
When your ads are guided by human insight instead of automation, you get smarter decisions, stronger results, and long-term growth.
Social Media Ad Management
Your customers spend hours every day on social platforms — we’ll help you reach them with targeted, high-impact campaigns that convert interest into leads.
Top Platforms We Manage:
- Facebook / Instagram: Advanced targeting for both B2B & B2C.
- LinkedIn: Ideal for professional audiences and B2B outreach.
- Pinterest: Excellent for design-, retail-, or lifestyle-focused brands.
- Yelp: Increase local visibility and trust.
- TikTok: Reach younger, high-engagement audiences with creative video ads.
What’s Included:
- Account setup for one platform.
- Up to five ad designs or sizes per campaign.
- Ongoing management and optimization (15% of ad spend, $750 setup, $150 minimum monthly spend).
FAQs: Google Ads & PPC Management
A PPC agency handles everything from keyword research and ad creation to optimization and reporting — ensuring your ads reach the right audience and generate qualified leads.
Resellers automate hundreds of campaigns at once, ignoring lead quality and testing. You end up paying for clicks that don’t convert. We manage and refine every account manually to ensure performance and accountability.
Many niche PPC providers — especially in industries like HVAC, medical, and real estate — use shared lead pools and recycled ad templates. They often sell the same leads to multiple companies, making it impossible to stand out.
At ImageWorks, every campaign is custom-built for your brand, market, and goals — no shared data, no cookie-cutter ads, and full transparency over every dollar spent.
Most small to mid-sized businesses see meaningful traction with $1,500–$3,000/month in ad spend, depending on competition and goals.
We install call tracking, form tracking, and analytics so you can see exactly which ads and keywords are driving leads.
We’re a boutique PPC management agency — no reselling, no outsourcing, no automation traps. Every campaign is human-crafted, data-driven, and continuously refined for better performance.
Ready to See What Smarter Ads Can Do?
Stop wasting money on automation and “one-size-fits-all” PPC providers. Let’s build a Google Ads campaign that delivers real, trackable results.
Schedule a Free Strategy Call or Get a Free Website + Conversion Review
