Brand Marketing

Blue background graphic with the title “Brand Mentions SEO: How to Use Mentions to Lift Rankings and Visibility.”
Blue background graphic with the title “Brand Mentions SEO: How to Use Mentions to Lift Rankings and Visibility.”

Brand Mentions SEO: How to Use Mentions to Lift Rankings and Visibility

Learn the tools to track mentions and convert the best ones into backlinks. Explore our SEO+AIO plan to make this repeatable.
Close up view of a design software being used to design a brand concept on a desktop computer

What Does Branding Mean in 2021?

Almost 15 years ago, we tried to answer the question, “What is branding?” In that time the definition has changed, expanded, and overall has been the subject of debate depending on who you ask. So, we figured it’s about time we revisit what’s included in your branding and why you need to brand your company in the first place.