Branding

What Does Apple's New iPhone Teach Us About Small Business Marketing?

One word. Evolve.

Using LinkedIn 2013 to Promote B2B Sales

While Facebook and Pinterest ads may be the hottest ways to promote consumer or retail businesses online, LinkedIn is the place to be for business-to-business (B2B) companies (and it can still be an excellent resource for consumer-based product an

How to use videos to communicate core messages and increase conversions

How to use videos to communicate core messages and increase conversions

85%.  According to Comscore, that’s the percentage of internet users who spend time watching videos online. 

ImageWorks offers flexible logo design packages

Your Logo need to do 4 things:

What's the difference between marketing and branding?

What is Branding? What's the Difference Between Marketing and Branding? A New Look at an Old Debate.

The dictionary definition of “branding” usually refers to the name and image of a product or service. However, in the business world we take it a few steps further. BNET defines branding as: