Social Media Marketing

LinkedIn Social Marketing

Did LinkedIn Drop the Ball on B2B Social Networking?

LinkedIn is the #1 social networking site for business professionals, but this week, we’re taking a hard look at what people love – and hate – about the platform. Could LinkedIn do better? We think so!

Social media marketing campaigns for government contractors.

Selling to the Federal Government Doesn’t Require Social Media … Or Does It?

Contently recently published a breathtaking look at how government agencies are successfully using social media (specifically Instagram) to rally support and entertain citizens and tourists alike.

Video for social media marketing purposes

The Social Video Starter Guide

Guest post and infographic contributed by Ivan Serrano.

Social media marketing done right!

Social Media Etiquette: An Infographic

Social media is a great way for businesses to engage with customers and potential customers, but a social faux pas can destroy your reputation and alienate the people you most want to reach.

social media marketing for small business

Social Media and Your Small Business

Facebook. Pinterest. Google+. Instagram. Twitter. LinkedIn. YouTube. So many social networks, and so little time!

Twitter Ads are Evolving – Get Yours Now!

For the past several years, our firm has had a tendency to discard Twitter advertising in favor of other social media marketing plans.

Small Businesses Snub Couponing

Entrepreneurs’ willingness to jump on the couponing bandwagon has fueled tremendous growth for daily-deal companies like Groupon and Living Social. The contagion has even spread to non-traditional couponing businesses like The New York Times and Facebook.