Social Media Marketing

Social media engagement is an enormous factor in bringing traffic to your website. Beyond the standard Facebook and Twitter presence, it’s important to branch out and use other platforms to maximize the benefits.

The very big advertising problem

A fundamental problem with many advertising platforms, like radio and TV, is that the message they deliver often reaches the wrong audience, or reaches the audience at the wrong time.

You may already be active in your social media marketing with Facebook or LinkedIn, but is it worth branching out to Twitter?

Contently.com is back at it again with another great article on social media marketing. They highlight four common misconceptions that can negatively impact all the effort you put in to your posts.

Let's take a multiple choice quiz.

It’s almost the 4th of July, and that means you probably:

a) Have a ton of work to finish before Wednesday

b) Are super excited for the fireworks and fun

If you're continually improving your brand's presence online, you know about the impact of social media. And like us, you are probably constantly evaluating your strategy to make sure it's up to speed.

Here at ImageWorks, we understand that it’s hard to come up with creative and engaging post ideas for social media channels day after day. Sometimes the ideas just run out!

Many businesspeople know the struggle. You want to spread awareness about your business, and what better way to share than on social media? So you get to work crafting the most eye-catching images and headlines for sharing.

LinkedIn is the #1 social networking site for business professionals, but this week, we’re taking a hard look at what people love – and hate – about the platform. Could LinkedIn do better? We think so!