Organic Search Accounts for 94% of Clicks

Posted by Jess June 25, 2013

A new infographic focused on search behavior in the United Kingdom illustrates some interesting insights into the ways people are using Google today.  

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Google+: Weak Social Network or Critical Marketing Tool?

Posted by Jess June 25, 2013

I have a confession to make.  I hate Google+.  Thanks to some business connections, I was among the first to receive an invitation when the service launched, and at the time, I was excited to give it a try.  Two years later, I find myself as unimpressed as I was when I first logged in.  As social networking sites go, G+ is cumbersome and inconvenient.

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SEO and Link Building

5 Things You Should Know About Links

Posted by Jess June 25, 2013

Even people who are unfamiliar with search engine optimization often maintain a vague association between SEO and link building.

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Great SEO is a Great Expense: Here's Why!

Posted by Jess April 2, 2013

We just love this new infographic from SEOBook.com, detailing the many reasons why search engine optimization is a costly – but necessary – aspect of any internet marketing plan. 

Why SEO is Expensive.

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Google News for Government Contractors

Posted by December 27, 2012

Google recently retired UncleSam and other vertical specialty search engines that were popular among government contractors, but that doesn’t mean vendors should take it easy when it comes to search marketing.  While GSA schedules, preferred contractors, and other forms of inside networking may have been the key to making connections in the past, Google is now a likely resource for federal, sta

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Google AdWords, Google Places, Google+1, Google Keywords, Google AdWords Express, Google…ahhhh!

Posted by Scott October 27, 2011

#GetMeMoreBusinessIDon’tCareHow!

With all the Search Marketing trinkets out there, it can get overwhelming for small businesses to manage and maximize their search and social campaigns. Google has added one more item to their ever increasing repertoire, but this time, you don’t need to rack your brain—we do!

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Google Panda: 5 Things You Should Know

Posted by Scott October 5, 2011

You may have recently heard about Google's new frightening algorithm: Google Panda. This new technique aims to promote the highest-quality sites while also ensuring that sites with low-quality content not only remain unnoticed, but are also punished. And they are punished in such a way that recovery is nearly impossible. That's right, you may never get your ranking and traffic back!

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Understanding Local Search Results…Well, Kinda, Sorta

Posted by Scott September 28, 2011

You know, it’s just plain confusing. …Let’s be real. I mean first we have the new insta search, then PPC (pay-per-click) ads for the first three spots…then more ads on the right side…then the organic listings of the term you were TRYING to search for…but WAIT>>>> what about the new Maps listings?

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Mr. Google has Retired His Tags!

Posted by Scott May 4, 2011

And Mr. ImageWorks creates a new program to leverage this for your business!


We are talking tagging that allows local businesses (and non-local with multiple locations) to promote their business and rank higher in local search results marked by the famous “red balloon.” No, this is not a reference to Nena’s “99 Red Balloons” from the ‘80s, although we do like the song for “’80s night.”

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Most businesses should establish an intelligent budget for advertising their products and services. After all, you need to get in front of new potential customers! The range depends on your industry, but usually amounts to 3%-10% of gross sales. We work with you to establish a budget you feel comfortable with, and then help you pick the best places to promote your business.

ONLINE MARKETING STARTER PLAN

This plan gives your all the “must dos” to set up a proper digital footprint and basic on-page SEO in one low-cost monthly plan.

Details:
  • Ongoing SEO On page management and continued optimization for up to 10 keywords
  • Moz Pro & Moz Local SEO tool set up, citation and on-page/off-page SEO management
  • Google My Business & Webmaster tools Setup/ Optimization
  • Design & Manage Google Remarketing Ads. (Optional, but highly recommended!)
  • Google Analytics set up with goals and synchronized with Insights so you can view your success.
  • LIVE reporting with our custom-built marketing platform ImageWorks Insights
  • Crazy Eggs heat mapping of your home page
  • Email Marketing - One monthly newsletter, designed, written and deployed based on provided direction
  • Access to ImageWorks Insights - our marketing and usability software that measures your success

$500 Set up and $750 per month

HIGHLY RECOMMENDED

ONLINE MARKETING PRO PLAN

All the tactics businesses need for effective online marketing, including SEO, content marketing , online advertising, Social Media, e-mail marketing and more.

Details:
  • Ongoing SEO On page management and continued optimization for up to 25 keywords
  • Moz Pro & Moz Local SEO tool set up, citation and on-page/off-page SEO management
  • Google My Business & Webmaster tools Setup/ Optimization
  • Design & Manage Google Remarketing Ads. (Optional, but highly recommended!)
  • Google Analytics set up with goals and synchronized with Insights so you can view your success.
  • LIVE reporting with our custom-built marketing platform ImageWorks Insights
  • Google AdWords & Facebook Ad Manager set up and management.
  • Crazy Eggs heat mapping of your home page plus 5 other pages.
  • Content Marketing - A blend of blog articles, shared content from industry, up to 2 infographics, re-purpose site content and links, 2 paid press releases (12 content pieces, one per month)
  • Social Marketing - A blend of sharing site content and industry content on social channels: Twitter, LinkedIn and Facebook Business (10 per month)
  • Email Marketing - One monthly newsletter, designed, written and deployed based on provided direction
  • Access to ImageWorks Insights - our marketing and usability software that measures your success

$1,000 Set up and $1,900 per month

 
STARTER PLAN This plan gives your all the “must dos” to set up a proper digital footprint and basic on-page SEO in one low-cost monthly plan. Here are the details:
PRO PLAN All the tactics businesses need for effective online marketing, including SEO, content marketing , online advertising, Social Media, e-mail marketing and more.
Ongoing SEO On page management and continued optimization for up to 25 keywords
10 Keywords
25 Keywords
Moz Pro & Moz Local SEO tool set up, citation and on-page/off-page SEO management
Google My Business & Webmaster tools Setup/ Optimization
Design & Manage Google Remarketing Ads. (Optional, but highly recommended!)
Google Analytics set up with goals and synchronized with Insights so you can view your success.
LIVE reporting with our custom-built marketing platform ImageWorks Insights
Google AdWords & Facebook Ad Manager set up and management.
 
Crazy Eggs heat mapping of your home page plus 5 other pages.
Home page only
Content Marketing - A blend of blog articles, shared content from industry, up to 2 infographics, re-purpose site content and links, 2 paid press releases
 
12 content pieces, one per month
Social Marketing - A blend of sharing site content and industry content on social channels: Twitter, LinkedIn and Facebook Business
 
10 per month
Email Marketing - One monthly newsletter, designed, written and deployed based on provided direction
Access to ImageWorks Insights - our marketing and usability software that measures your success
Lead ID - Add visitor ID and visit history to any package.
$125 per month
$125 per month
 

$500 Set up
Plus monthly cost

 

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$1,000 Set up
Plus monthly cost

 

Request Pricing

*All plans can be modified for your exact requirements. Just ask and we will create a custom plan.

Wait, there's more!

Our all new OfferRhino plan offers retail & B2C business and easy way to attract customers, leverage social media, increase sales and loyalty. Click here to visit the OfferRhino home page.

Please visit our content marketing page for details as there is a LOT to tell!

Please visit our email marketing page to see the various plans, most of which can be highly customized for your organization.