ImageWorks Creative Blog

Here at ImageWorks, we are big fans of customer journeys, a relatively new idea that has taken a hold of the marketing world. We are getting ready to release some content to help you understand how it works!

How do small to medium sized businesses set an effective marketing budget plan for their company? That’s a question we get asked quite a lot. Unfortunately, there is no magic answer.

According to Google Research, 50% of B2B search queries are made on smartphones. By 2020, this percentage is expected to grow to 70%.

You’ve probably already heard of the Facebook Data Scandal, where user information was misused by Cambridge Analytica for political ad targeting during the 201

Here at ImageWorks, we understand that it’s hard to come up with creative and engaging post ideas for social media channels day after day. Sometimes the ideas just run out!

So you have a website. Great! If you’re reading this article, you know that that’s not enough to bring you more views, higher Google rankings, or what you’re really after: more business.

SEO is always changing. Search algorithms change, methods change, and the market changes. But there are a few principles of SEO that will always stand the test of time.

So you’ve published a great piece of content to your website or blog. You’ve shared the content to all your social media channels, told all your friends and your page is garnering lots of views!

Many businesspeople know the struggle. You want to spread awareness about your business, and what better way to share than on social media? So you get to work crafting the most eye-catching images and headlines for sharing.