Does Your Social Media Strategy Need a Revamp? The Ultimate Checklist
If you're continually improving your brand's presence online, you know about the impact of social media. And like us, you are probably constantly evaluating your strategy to make sure it's up to speed.
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[Customer Journeys 101] Conversion Funnels: What You Need to Know
Here at ImageWorks, we are big fans of customer journeys, a relatively new idea that has taken a hold of the marketing world. We are getting ready to release some content to help you understand how it works!
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5 Fundamental Factors of a Marketing Budget
How do small to medium sized businesses set an effective marketing budget plan for their company? That’s a question we get asked quite a lot. Unfortunately, there is no magic answer.
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Google Predicts the B2B Mobile Marketing Shift
According to Google Research, 50% of B2B search queries are made on smartphones. By 2020, this percentage is expected to grow to 70%.
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The Facebook Data Scandal: Why Advertisers Should Rethink Their Options
You’ve probably already heard of the Facebook Data Scandal, where user information was misused by Cambridge Analytica for political ad targeting during the 201
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19 Social Media Post Ideas for Your Creative Slump
Here at ImageWorks, we understand that it’s hard to come up with creative and engaging post ideas for social media channels day after day. Sometimes the ideas just run out!
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5 Essential Elements of a Top-Notch Company Website
So you have a website. Great! If you’re reading this article, you know that that’s not enough to bring you more views, higher Google rankings, or what you’re really after: more business.
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The 17 SEO Content Marketing Don'ts
SEO is always changing. Search algorithms change, methods change, and the market changes. But there are a few principles of SEO that will always stand the test of time.
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How Long Does it Take to Rank on Google? [Infographic]
So you’ve published a great piece of content to your website or blog. You’ve shared the content to all your social media channels, told all your friends and your page is garnering lots of views!