ImageWorks Creative Blog

Image

Your best marketing tactic is right before your eyes. Can you see it?

Anyone remember when Gatorade had just two flavors? Then a few years later, they added a third. Impressive, right? But sales skyrocketed. Consumers couldn’t get enough of the new fruit punch flavor.  

5 Reasons Why Small Business Marketing Fails

Top 5 Reasons Why Most Small and Medium-size Businesses Fail at Marketing

Businesses face many challenges, and most of them are related to their core business offerings … and rightly so.

Benefits of Digital Marketing Sponsorships

(This is a guest blog from one of our previous guest posters, Michelle L. Smith).

Shout out to Sharpspring Marketing Automation

SharpSpring: Small Business Marketing Automation that Works

Over the past few months, we’ve been testing out SharpSpring, a marketing automation software designed as a powerful solution for small businesses.

Business Lessons We Learned from Nathan for You

7 Practical Business Tips We Learned From Comedy Central’s “Nathan for You”

If you haven’t seen Nathan for You on Comedy Central, now is a great time to get caught up on seasons 1 and 2 before season 3 premieres on October 15th.

Don't be a victim of bad SEO. Drop these 5 outdated practices today!

5 SEO Tactics You Need to Forget Right Now

As long as we've had search engines, we've had SEOs trying to game the results. For search engine optimizers who have been in the business for a long time, it can be hard to let go of the old techniques in favor of the new ones.

A quick share about SEO ranking factors in 2015

We've Been Waiting for These! The Moz 2015 Search Ranking Factors Are In!

Every two years, those of us working in SEO await the results of Moz's detailed survey into Google's Ranking Factors.

Above the Fold Web Design and UX Design

Above the Fold is Dead, Long Live Above the Fold

Designing for an audience that may only look “above the fold” is a long-standing practice that goes back as far as newspapers do, but how much it matters in today’s world of scroll wheels and touchpads is the subject of much debat

Logo design services are important. Is one logo design enough to choose from?

Is One Logo Enough? Why Some Top Designers Present Just One Option When Branding a Business

Let's start by making one thing clear: we love working with our clients to bring their brands to life.