ImageWorks Creative Blog

Guest post and infographic contributed by Ivan Serrano.

Chuck Palaniuk wasn’t talking about marketing when he wrote, “Never be boring,” but the adage certainly applies!

Ello.co made a splash when it launched in beta last week, describing itself as the only social network dedicated to “beauty, simplicity and transparency.” The site promises an ad-free user experience and minimal, anonymous data collection via Goog

When was the last time you watched a video that popped up on the homepage of a site you were visiting? If you're like most web-savvy consumers, you probably can't remember.

When it comes to choosing colors for your website, there's no one-size-fits-all formula for success. However, tossing up a site that matches your CEO's favorite colors is probably not the best option.

In many local areas, especially in the Northern Virginia / DC Metro area, your business will need to reach a large service area, including many cities, towns, neighborhoods, counties etc.

Social media is a great way for businesses to engage with customers and potential customers, but a social faux pas can destroy your reputation and alienate the people you most want to reach.

Custom designed and built web sites differ from commodity products such as DIY (Do-It-Yourself) web sites and pre-built website templates in that the website process starts with a full discovery process and transcends in to strategy, conversion pl

This week, a California court ruled that popular review giant Yelp has the legal right to manipulate the business ratings and reviews that appear on its site.