ImageWorks Creative Blog

Localeze Local Search Program

Posted by Scott May 28, 2009

Local searches account for 25% of all searches and nearly 2 billion per month!

Are you optimized and promoted?

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Faith in Marketing

Posted by Scott May 3, 2009

Start with Faith in your Brand

We all have faith... in something. But "faith" and "marketing" are a pair of words you don't often see associated together.

After all what is marketing?

The American Marketing Association's new definition of marketing is as follows.

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Is helping others the best way to market your company?

Posted by Scott April 28, 2009

How social media can drastically affect your brand image, position and growth potential.

There is a country song I sometimes hear called the Chain of Love by Clay Walker. It’s a nice little story about how helping others inspires others to help, and that one day the favor you started will return kind fate to you.

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Is Your B2B Site a Good Salesperson?

Posted by Scott April 17, 2009

Guest Blog By ,

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Is Your Brand Working For You... or Against You?

Posted by Scott March 30, 2009

If your brand design isn’t helping your bottom line, it’s time for brand rejuvenation.

Did you know that your visitors are evaluating your company’s credibility based on your website’s visual design alone? A whopping 85% of consumers visit websites before making a purchasing decision, so a positive first impression of your online brand is absolutely crucial to your bottom line.

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5 Habits of Highly Effective Websites

Posted by Scott February 16, 2009

How Can Your Custom Website Build Credibility and Drive Sales?

Highly Effective Habit #1: Upfront Strategic Planning

Action without a plan is no better than a plan without action.  We recommend you have both, of course.  Your website plan should address important questions, including:

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Conversion Marketing | Business Marketing

Posted by Scott January 30, 2009

The 4 "i's" of Marketing for Maximized Conversions

Want to Increase your Online and Offline Conversions? Remember your four “i’s”!

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The essentials & mistakes of web design & branding for the legal industry

Posted by Scott January 24, 2009

ImageWorks Featured in Entreprenuer Online

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The essentials & mistakes of web design & branding for the legal industry

Posted by Scott January 24, 2009

ImageWorks Featured in Entreprenuer Online

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Marketing in a Recession

Posted by Scott January 12, 2009

The battle of marketing in a down economy: Flee for the hills, or charge the hill? 

In uncertain economic times, you can choose to retreat or you can choose to prepare for what's ahead.  When the economy turns around, those who are prepared and ready their marketing arsenal will leap from competitors and gobble up market share abandoned by the feeble. The others?  Well, better polish up your resume.  The time is now to invest in your brand.  In our experience, it takes time and a lot of creative insight to perform the work necessary to revitalize and position a brand for increased success.

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"With their copywriting capabilities, SEO expertise, and an eye for design, this firm has it all!"

"ImageWorks’ branding and marketing strategies have led to a tenfold increase in our organic website traffic."

"We have already seen a lot more user engagement than we ever have had in the past. Scott never said no. As a result, I am a hero at work for creating this great new site."

"Scott is the only person I've talked to who really took the time to understand my marketing needs and helped me make the changes to my website and marketing plan."

"Pssst! Did you know ImageWorks has won over 20 national and international awards for design and marketing from the best names in the industry? Imagine that talent working for your business! "

"ImageWorks knew exactly what I needed and provided it quickly and economically."

"Thanks to the IWC team for creating a brand for us which consistently receives rave reviews!"

"Thanks to you and the ImageWorks team for a successful launch yesterday. Everything turned out great and I really appreciate the effort everyone put in to meet the launch date. I am looking forward to continuing working with you. Best of all, in less than 12 hours of having our new site up, we generated our first lead for a trial."

"We have been extremely happy with their creativeness and are very proud of what they have done for us on our web presence."

"This [design] is phenomenal! Your team has blown me and my expectations away at every phase! I can hardly wait to start marketing."

"A big thank you for an amazing website! I absolutely love it! You and your team did a great job! Fabulous work ... I have been bragging about it to everyone!"

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