ImageWorks Creative Blog

Organic Search

Organic Search Accounts for 94% of Clicks

Posted by ImageWorks Creative Team June 25, 2013

A new infographic focused on search behavior in the United Kingdom illustrates some interesting insights into the ways people are using Google today.  

Is your logo UGLY or just out of date? Time refresh your logo

Is your logo UGLY or just out of date? When should you refresh your logo?

Posted by ImageWorks Creative Team June 25, 2013

“Your baby is ugly.”

You just cant say that! One of the hardest subject matters for us to honestly address with clients is the appearance of their corporate logo.

Cash

Creating a Results-Oriented Online Marketing Budget

Posted by ImageWorks Creative Team June 25, 2013

There are so many different facets of online marketing that it can be difficult for companies to determine an appropriate budget.  Without careful planning, things can quickly spiral out of control with various services vying for every dollar

Google+: Weak Social Network or Critical Marketing Tool?

Posted by ImageWorks Creative Team June 25, 2013

I have a confession to make.  I hate Google+.  Thanks to some business connections, I was among the first to receive an invitation when the service launched, and at the time, I was excited to give it a try.  Two years later, I find

SEO and Link Building

5 Things You Should Know About Links

Posted by ImageWorks Creative Team June 25, 2013

Even people who are unfamiliar with search engine optimization often maintain a vague association between SEO and link building.

Graph Search & Your Brand

Graph Search & Your Brand - What Facebook's Newest Trend Means for Your Business

Posted by ImageWorks Creative Team June 25, 2013

Over the past several months, Facebook has been releasing more and more information about Graph Search, a new product tha

Top 5 Online Marketing Tactics for 2013

Posted by ImageWorks Creative Team June 25, 2013

Even Mad Men’s Don Draper would feel out of his element in today’s fast-paced marketing world.  New trends are always emerging, especially when it comes to building your brand and increasing your presence online.  That’s why we’ve create

Branding & Marketing: What's the Difference?

Posted by ImageWorks Creative Team April 03, 2013

Merriam-Webster tells us that “branding” is something you do to a cow with a hot iron, but in business, we have a very different definition.  BNET defines branding as:

Great SEO is a Great Expense: Here's Why!

Posted by ImageWorks Creative Team April 02, 2013

We just love this new infographic from SEOBook.com, detailing the many reasons why search engine optimization is a costly – but necessary – aspect of any internet marketing plan.