ImageWorks Creative Blog

Facebook's Project Titan: A Full Featured Webmail Product

Posted by Scott February 26, 2010

Facebook is completely rewriting their messaging product and is preparing to launch a fully featured webmail product in its place, according to a source with knowledge of the product. Internally it's known as Project Titan. Or, unofficially and perhaps over-enthusiastically, the Gmail killer.

Free Inspiration and Insight

Posted by Scott February 3, 2010

The following is an entry from marketing guru Seth Godin's blog.

The Lemonade movie is so professional, engaging and inspiring that you've probably already seen it. If not, here it is.

Todd Sattersten has written a free ebook about pricing that's well worth the time it takes to review. It will change the way you think about pricing.

Hey, John Sargent, CEO of Macmillan Books, Screw You!

Posted by Scott February 1, 2010

In this blog piece, Business Insider CEO & Editor-in-Chief Henry Blodget shares his thoughts on e-book pricin

Big-Time Predictions From E-mail Marketing Heavyweights

Posted by Scott January 28, 2010

The following is an excerpt of an article by Simms Jenkins over at ClickZ.com.

Sick of hearing e-mail is dead? Misguided musings on how social will make e-mail irrelevant? Me too.

How to Hire an Ad Agency

Posted by Scott January 21, 2010

The following is a guest blog by Steve McKee, president of McKee Wallwork Cleveland Advertising:

Pump Up Your Product Branding – Steroids for Your Business

Posted by Scott January 5, 2010

Branding is one of those business topics that is often woefully neglected. The problem is that many companies in the small to medium business segment often don't feel like they are large enough to warrant any time or effort in developing a real branding strategy. Even if some effort is placed into the company brand, it must be fully extended int

Give Your Sales Effort a Kick in the....Brand

Posted by Scott January 5, 2010

So you have a website and a well run business, but sales are flat and in desperate need of a boost. There are many options, many paths a business owner may choose to travel. New ad spending, a direct mail piece, attending a trade show, hire a new salesperson and on and on. An often overlooked option is branding design. Sure, you may have a website and you may even have hired a talented des

Coming Soon: Click-to-Call in Ads on Mobile Devices with Google AdWords

Posted by Scott January 4, 2010

The following is an email from Google regarding the inclusion of business phone numbers alongside URLs on ads that are viewed from mobile devices:

Dear AdWords Advertiser,

The definitions of marketing and branding have changed. So has their relationship!

Posted by Scott December 21, 2009

The dictionary definition of “branding” usually refers to the name and image of a product or service. However, in the business world we take it a few steps further. BNET defines branding as:

23 Powerful Marketing and Branding Tips Geared to Drive In More Traffic and Revenue

Posted by Scott November 10, 2009

ImageWorks offers these tips and informative articles for everyone to benefit from. We would greatly appreciate, if you are a prospective customer if you sign up for our newsletter which provides exclusive tips and strategies.

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