ImageWorks Creative Blog

The Most Misunderstood Marketing Metric: Bounce Rate-How Much Does It Really Matter?

Posted by Prajina March 22, 2018

Most people think that a low bounce rate equates to success in the marketing world, but is that really true?

Our friends over at Contently have put together another fantastic article providing a counterpoint to that thought.

Here's an excerpt from the article:

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SuiteBriar Site Screenshot

SuiteBriar Website Reveal!

Posted by Prajina March 16, 2018

Here at ImageWorks, we love seeing our hard work pay off! We were tasked with creating the logo, brand identity, and website for SuiteBriar.

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Is Machine Learning Taking Over Marketing?

Posted by Prajina March 12, 2018

We’ve all heard the claims that artificial intelligence (AI) and machine learning will slowly take over jobs until there are very few left. Is this a real danger? We don’t know. We can’t predict the future, but what we do know is that machine learning is a tool that is making a lot of our jobs in the marketing world much easier.

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Content Marketing Trends for 2018

Posted by Admin February 15, 2018

At ImageWorks Creative, we preach that content marketing MUST BE the number one marketing tactic for all businesses. We love that Contently agrees and want to share their list of trends for 2018. Read now!

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ImageWorks Creative Named as a Top 24 Agency in DC!

Posted by Admin January 23, 2018

Question: How do you know when you can trust an agency with your business?

Answer: By finding out what others say about them!

For the second time, ImageWorks Creative has been named as one of the top 24 web design agencies in Washington DC by Expertise.com! We are proud to once again be recognized for our experience and skills.

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You Need a Video in 2018!

Posted by Admin January 5, 2018

One of our New Year's Resolutions at ImageWorks is to help our clients share more via video. Videos get noticed more, viewed more, rank higher in search engines, and engage your clients far more than static content.

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Hot Topic: Heat Maps! What They Tell You About Your Website Experience

Posted by John November 9, 2017

Assessing your website traffic is analytical process driven by numbers and visitor behavior. How many people are clicking a certain page? How much time are people spending on my page? These are all great measures of your website’s performance; however, did you ever stop and think about their clicking behavior? This is where heat maps come in.

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What Affects Local Search Rankings? Hint, it Starts With Proximity

Posted by John November 9, 2017

Technological advancement has taken marketing to a whole new level. Let’s face it, technology has simplified our lives to the point where typing has become a nuisance. Who needs to type when you’ve got your own digital assistant!

“Siri, name marketing agencies near me”

“Alexa, what are the best Thai restaurants near me?”

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Drupal or WordPress Choose the Right CMS for Your Business

Drupal VS WordPress? Which CMS is Right for Your Business

Posted by Scott October 14, 2017

Whether you are creating a business or personal website, you might be wondering what content management system is the best option for your needs. Today, you can choose from a variety of CMS options, including Drupal vs WordPress CMS. Both choices offer advantages, but also have their drawbacks.

vs Drupal CMS

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Pages

"With their copywriting capabilities, SEO expertise, and an eye for design, this firm has it all!"

"ImageWorks’ branding and marketing strategies have led to a tenfold increase in our organic website traffic."

"We have already seen a lot more user engagement than we ever have had in the past. Scott never said no. As a result, I am a hero at work for creating this great new site."

"Scott is the only person I've talked to who really took the time to understand my marketing needs and helped me make the changes to my website and marketing plan."

"Pssst! Did you know ImageWorks has won over 20 national and international awards for design and marketing from the best names in the industry? Imagine that talent working for your business! "

"ImageWorks knew exactly what I needed and provided it quickly and economically."

"Thanks to the IWC team for creating a brand for us which consistently receives rave reviews!"

"Thanks to you and the ImageWorks team for a successful launch yesterday. Everything turned out great and I really appreciate the effort everyone put in to meet the launch date. I am looking forward to continuing working with you. Best of all, in less than 12 hours of having our new site up, we generated our first lead for a trial."

"We have been extremely happy with their creativeness and are very proud of what they have done for us on our web presence."

"This [design] is phenomenal! Your team has blown me and my expectations away at every phase! I can hardly wait to start marketing."

"A big thank you for an amazing website! I absolutely love it! You and your team did a great job! Fabulous work ... I have been bragging about it to everyone!"

DC Metro Area (Headquarters)

3859 Centerview Drive, Suite 400
Chantilly, Virginia 20151

(703) 378 0000

Satellite

1776 I St NW
Washington, DC 20006

(202) 803 7980

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