When you began cultivating your brand’s online presence, you were probably like most businesses starting out – on a marketing budget with no wiggle room. But, as your business grows, you've seen the value (and conversions) that come with having a website.

Question:  How are Rubik's Cubes similar to social media marketing?

The Content Strategist says it's "because effectively using social media requires Rubik’s Cube-like logic. There are so many different platforms to keep track of, and a shift on one network could impact how you approach others."

Some companies cringe at the mention of outsourcing, but when it comes to graphic design, web design, and branding, outsourcing can be the best option for small and mid-sized businesses. Of course, we’re not talking about sending your work overseas or hiring the cheapest freelancer you can find online.

LinkedIn is the #1 social networking site for business professionals, but this week, we’re taking a hard look at what people love – and hate – about the platform. Could LinkedIn do better? We think so!