Model holding a smartphone and typing a review with a 5 star review bubble popping out of the phone

How to Get Started With Review Marketing

Customer reviews hold a bounty of information for business owners, small and large. A solid review marketing plan will leverage the power of happy customers into new clients. Unfortunately, many busi

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Don’t Advertise on Social Media Without Doing This First

To let you in on a little behind the scenes info, one question that comes up a lot with our clients is: should we advertise on social media? Now, we help a lot of B2B and government contractors.

Man working on a computer with two monitors editing web design and development tools

How Much Does Professional Website Design Cost in 2022?

If you’re looking to launch or revamp your company’s website, chances are you’ve thought, “how much does professional web design cost?” The short answer: it depend

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SEM or PPC: What’s the Difference & Which One Do I Need?

Marketing, like most industries, has a lot of jargon. For a bunch of storytellers, we also love an abbreviation. They are effective for condensing your message. Until they aren’t. One set you might find used interchangeably is SEM and PPC.

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How to Get Started with Email Marketing

Email marketing is better than any social media marketing strategy you or your marketing experts could cook up. While you are competing against every other email in your audience’s inbox, there’s no algorithm to game. It’s a channel you own almost as much as you own your website. No matter how flashy the latest social media platform is, email is too golden to brush aside.

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Our Best Web Design, Branding, & Marketing Advice From 2021

It may have taken all year, but we made it to the final week of 2021! We won’t blame you if you’ve already mentally checked-out until the new year.

ImageWorks Creative's Annual Review 2021

As much as it doesn’t feel like it, the end of 2021 is approaching. We’ve got our eyes on next year and how we can do even better as a web design and branding agency.

Woman looks worriedly at her laptop, wondering if her business website is sick and who can help her fix it

Is Your Website Sick? Advice from a Website Doctor

The cold weather that has descended on the DC Metro Area - where ImageWorks Creative is based - conjures our winter jackets from the closet and thoughts of seasonal flus. Really, you can get sick year-round if you don’t take care of yourself.

Small business owners crowd around a laptop to read reviews left by customers

The #1 Way To Support Small Businesses for Free

There are more than a few ways you can support your favorite small businesses. Obviously, buying their goods or services is among the best ways to do that. However, when your own times are tough, that may not be an option. With Small Business Saturday coming up, we wanted to promote the best way to support small businesses without spending a dime: online reviews.

ImageWorks Creative Blog