Choosing Social Media Tools to Use For Your Business?

Posted by ImageWorks Creative Team November 09, 2012

To build a great looking house you are going to need to use the right tools. There are all sorts of tools out there that can get the job done - but it usually depends on what you are trying to accomplish. The same goes with building a strong brand. Different types of businesses may see better uses for different types of social media tools.

If you are wondering about which social media tools you should go with then here is a quick overview of the type of people that are active on the different social media venues.

Tool # of Users Majority Ages Gender Use it for...
Facebook 955 Million 18-25 60% female Community building with customers
Twitter 555 Million 26-34 57% female Interacting in real time
Google Plus 170 Million 26-34 63% Male Driving visibility around a brand
LinkedIn 150 Million 26-44 N/A The number 1 B2B social networking tool
Pinterest 12+ Million 26-44 68% female Viral platform for sharing stories via pictures

Information gathered from ClcikZ

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