Choosing Social Media Tools to Use For Your Business?
Posted by ImageWorks Creative Team November 09, 2012
To build a great looking house you are going to need to use the right tools. There are all sorts of tools out there that can get the job done - but it usually depends on what you are trying to accomplish. The same goes with building a strong brand. Different types of businesses may see better uses for different types of social media tools.
If you are wondering about which social media tools you should go with then here is a quick overview of the type of people that are active on the different social media venues.
| Tool | # of Users | Majority Ages | Gender | Use it for... |
| 955 Million | 18-25 | 60% female | Community building with customers | |
| 555 Million | 26-34 | 57% female | Interacting in real time | |
| Google Plus | 170 Million | 26-34 | 63% Male | Driving visibility around a brand |
| 150 Million | 26-44 | N/A | The number 1 B2B social networking tool | |
| 12+ Million | 26-44 | 68% female | Viral platform for sharing stories via pictures |
Information gathered from ClcikZ
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