The Dynamic Content Creative Brief

Posted by Nona October 23, 2018

With all the content inundating the world wide web, how do you ensure that yours breaks through the noise? Your content needs a purpose, direction, and a target. You want to understand why you are writing what you are writing and to who.
 

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Get Awesome Content Without Creating It Yourself?

Posted by Prajina August 29, 2018

If you're in the business of creating content for marketing, you know it's sometimes tough to keep coming up with original, interactive content week after week.

One way to find great content without making it yourself? Contests.

Neil Patel has written a great article about using contests to create user-generated content.

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Infographic: Are Marketers Crafting the Right Blog Posts?

Posted by Admin November 21, 2016

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Strategic Marketing Planning Based on Media Surveys

The State of the Media Has a Lot to Teach Us About Strategic Marketing & Communications

Posted by Jess May 5, 2016

We’re only through the first quarter of 2016 but it has already been an exciting year in the world of communications, technology, and media. The rapid evolution of everything from social media to mobile usage is changing at the speed of light, so you’ll want to make sure that your communication strategy follows suit. 
 

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Grow your audience on YouTube with these tips

Organic Ways to Market & Improve Your YouTube Presence

Posted by Jess April 19, 2016

Creating a compelling video is a step in the right direction - especially in today's marketplace. People love watching videos online. But if you upload your video to YouTube and forget about it, you can forget about being found. 

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Content is King in Marketing - But Other Departments Crave Content, Too!

Posted by Jess March 1, 2016

We’ve been in business since 1996, and “content is king” has been a guiding principle in our industry since we started. Good marketing has always been all about creating high-quality, useful content that shows an understanding of your audience.

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Tell your corporate story the right way to win over your customers

The art of corporate storytelling: 5 secrets that will make you stand out

Posted by Jess April 13, 2015

Corporate storytelling is one of the standout methods that major companies use in order to promote their business further and engage their audience. The main purpose of corporate storytelling is to generate conversions via storytelling while enticing people to check out their products and services.

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B2B small business content marketing

Does Your Small Business Have a Content Marketing Strategy?

Posted by Jess January 29, 2015

Is your content marketing strategy all talk? According to this great slideshow from the Content Marketing Institute, you need more than that to succeed - and most small businesses are falling short.

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Shocking news about content marketing.

5 Frightening Facts About Content Marketing in 2014

Posted by Jess February 27, 2014

SearchEngineWatch.com recently published a great article on how to “Crush Content Marketing in 2014.”  The tips are spot-on and all but guaranteed to work.

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