Video Sharing Takes on a Crucial Role in Marketing

Posted by ImageWorks Creative Team November 12, 2013

A recent Pew Research Center survey tells us that video sharing among adult internet users has DOUBLED since 2009.  Today, 31% of people are likely to share or post video content online. 

What does this mean for your business?  Clearly, customers love videos! 

Adding a video component to your marketing efforts can help increase sales, drive traffic, and boost brand recognition.  The right video will be entertaining or informative, easily shared, and memorable, leaving viewers wanting more! 

How-to videos are especially popular, and providing your potential customers with a creative tutorial can set your company apart from the competition.  Add a little humor (perhaps a cute pet or some amusing animal antics) and you're all set!

Get more information about the Pew Center's findings here, or contact us to learn more about our video production and marketing options.

Back to Main Blog